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US

Controlling Effectiveness of Online Video Advertisement Campaign

US 10,643,250 In force
OverviewFamilyAssignmentsSources & methods

Also listed on Brightroll, Inc., an earlier holder on the record. The recorded assignments below show how it moved.

Term ends Sep 20, 2035 · High confidence

Filed Aug 28, 2014 as application 14/472,287 · Granted May 5, 2020
Base term plus 388 days of patent term adjustment (USPTO delay)
Today
20 years from filing
2014 2035
Clock starts
Aug 28, 2014
Term ends
Sep 20, 2035
Granted
May 5, 2020
base term patent term adjustment fee events Updated Nov 14, 2026 · includes USPTO assignment & status data published Nov 14, 2026 and grant & fee data published Nov 10, 2026 (weekly) · how we know
388
Days of term adjustment
Read from the USPTO patent term adjustment record, not recalculated here.
None
Terminal disclaimer
No disclaimer on this record.
1 of 3
Maintenance fees paid
Three maintenance fees fall due, at 3.5, 7.5 and 11.5 years from grant. This counts the ones the record shows paid.
2
Family applications on record here
Applications sharing this one's continuity chain whose file history this site holds. The family may have others.

This patent's term runs 388 days past its 20-year base term on prosecution delay. 1 of 3 maintenance fees is paid so far. Confidence: High. from the record

How we calculated this date

One row per rule, each showing its own input and what it did to the date. A step we could not verify says so instead of resolving itself.
StepInputDate after this stepConfidence
Base term, 20 years from filingClock starts Aug 28, 2014, when this application, 14/472,287, was filedAug 28, 2034High confidence
Continuity chainEvery parent in the chain resolvedno changeHigh confidence
Patent term adjustment+388 days, USPTO patent term adjustment recordSep 20, 2035High confidence
Terminal disclaimer capNone on recordno cap appliedHigh confidence
Patent term extensionNone on fileno changeHigh confidence
Fee events1 of 3 maintenance fees paidIn forceHigh confidence
Computed term endThe steps above, in orderSep 20, 2035High confidence

This family

US 10,643,250this patent
Sep 2035
Sep 2035
Application PCT/US2015/044045PCT application
no patent term
no patent term
The applications whose file history this site holds. The family may have others.

Assignments

Assignment documents as recorded at the USPTO, oldest first, with the reel and frame each was recorded at. A recorded assignment is a filed document, not a statement of current ownership, and the absence of a later one is not evidence that the last one still stands.
RecordedAssignorAssigneeConveyance
Nov 25, 2014
Reel 34264, frame 345
Brown, Martin; Schmidt, Thomas; Phan, Giao Huu; Roever, Amanda; Savkar, Pravin; Seada, KarimBrightroll, Inc.Assignment of Assignor's Interest
Jan 7, 2015
Reel 34656, frame 290
Brightroll, Inc.Yahoo! Inc.Assignment of Assignor's Interest
Jun 23, 2017
Reel 42963, frame 211
Yahoo! Inc.Yahoo Holdings, Inc.Assignment of Assignor's Interest
Feb 2, 2018
Reel 45240, frame 310
Yahoo Holdings, Inc.Oath Inc.Assignment of Assignor's Interest
Oct 26, 2020
Reel 54258, frame 635
Oath Inc.Verizon Media Inc.Assignment of Assignor's Interest
Mar 22, 2022
Reel 59471, frame 863
Verizon Media Inc.Yahoo Ad Tech LLCChange of Name

Sources

Google Patents · The patent document at USPTO · Assignment records at USPTO

USPTO account required: This application in Patent Center · USPTO's maintenance fee lookup

Maintenance fee events come from USPTO's own fee records. Its fee lookup asks for the patent number and the application number.

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